Postcard from
Menorca.

Commissioned to create an editorial for Club Traveler magazine

Overview

Services

Creative direction, Art direction & Production, Editorial storytelling, Location research, Image selection, Video Production

The Brief

Commissioned to create a summer editorial capturing the quieter, more atmospheric side of Menorca through its landscapes, villages, markets, and Mediterranean character for CT Mag’s Summer issue.

The Approach

The creative direction focused on softness, simplicity, and a sense of discovery — combining documentary-style moments with composed imagery to create a cinematic travel narrative rooted in place and atmosphere. Produced in collaboration with photographer Daniel Schäfer.

The Outcome

A Postcard from Menorca became a visually rich editorial feature that translated the island’s calm, understated beauty into a cohesive and transportive travel story for CT Mag’s Summer issue.

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Editorial design